Introduced in 2019, Rustix is a line of pre-assembled hand stamps. While they do not have as many size options as the more custom alternative, having pre-set sizes allowed for a more aesthetically pleasing design compared to traditional hand stamps. This was part of a strategy to update where possible to offer a range of products for a more design-savvy audience.
The branding followed with a fun yet minimal style that introduced the proportions of stamp impressions in a colorful and abstract way as well as a photoshoot to emphasize the geometric nature of the branding.
